Would You Trust an Engine Maker to Service Your Entire Machine?
Deutz has undertaken an interesting business strategy. The German engine-maker, which already has a major presence in the U.S., is expanding its service capabilities to whole goods--meaning your entire fleet.
Spencer McHugh from Deutz explained the move to Construction Equipment's Frank Raczon covering choosing territories, finding and training technicians, warranty work, and why managers should consider an engine manufacturer for total service.
About the Author
Frank Raczon
Raczon’s writing career spans nearly 25 years, including magazine publishing and public relations work with some of the industry’s major equipment manufacturers. He has won numerous awards in his career, including nods from the Construction Writers Association, the Association of Equipment Manufacturers, and BtoB magazine. He is responsible for the magazine's Buying Files.