Three Questions With: Dan Maitland, CEM, Ajax Paving

How a Fleet Master uses outreach and other tactics to fight the labor shortage.

Ajax Paving of Florida, the 2025 Construction Equipment/AEMP small fleet Fleet Masters Award winner, uses social media as a means to tell the world about it and its fleet.

Fleet manager Dan Maitland, CEM, talks to CE's senior editor Frank Raczon about the role of social media at Ajax, and other important ways the company seeks to retain and attract talent.

Learn how Ajax keeps its employees safe

Surveys, transparent career tracks, and continuous improvement are key to the company's strategy.

About the Author

Frank Raczon

Frank Raczon has covered and influenced the equipment industry for 35 years, including 15 years as senior editor of Construction Equipment, and marketing, advertising, and public relations work with the industry's top manufacturers. In addition to authoring "Caterpillar: Modern Earthmoving Marvels" (Motorbooks, 2015), he has won numerous awards in his career, highlighted by nods from the Construction Writers Association, the Association of Equipment Manufacturers, the Business Marketing Association, and BtoB magazine. Raczon has also won a number of awards from publishing peer groups such as ASBPE and TABPI.

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