Rutgers University Recognized in ARTBA's "Roadway Work Zone Safety Awareness Awards"

September 28, 2010

Washington, D.C. – Public and private transportation organizations from across the country were recognized for their commitment to safety at the American Road & Transportation Builders Association Transportation Development Foundation (ARTBA-TDF) ninth annual "Roadway Work Zone Safety Awareness Awards" event at the National Traffic Management & Work Zone Safety Conference, recently held at the World of Asphalt show in Orlando, FL.

In Constructioneer’s region, Rutgers University’s "Putting a Face on Work Zone Safety – 2008 Outreach Campaign" tied for second place in the category of Outreach Programs – State/Regional. This category recognizes efforts of state/regional-level organizations such as construction companies, universities, transportation agencies, utility companies, or trade associations that promote roadway work zone safety through implementation of employee and/or public education campaigns and training programs.

One teen is killed every three days in a roadway work zone crash, and seven teens are injured. To help reduce these injuries and fatalities, Rutgers University created a teen driver toolkit to supplement curriculum in the state driver education program. The campaign aimed to "personalize" the role of drivers and emphasize the human impact of work zone incidents. University experts and team members created a searchable CD-ROM of available literature, assembled a talking points survey to test driver knowledge of work zone hazards, and designed a work zone safety awareness poster designed by a New Jersey high school student.