The name "Damaged Equipment" caught my curiousity.

I wondered who would try to sell equipment under that, shall we say, highly descriptive name?

It turns out that CAS Automotive, which bills itself as a technology-driven automotive and equipment services group operating across asset acquisition, remarketing, and global distribution, came up with the name for a service that might interest fleet managers as another option for disposal.

Specifically, Damaged Equipment is an on-demand remarketing service aimed at helping fleet operators, businesses, insurers, and dealers sell damaged, surplus, aging, and end-of-life commercial equipment.  

Five strategies for machine disposal

The announcement marks Damaged Equipment's official introduction to the market after operating as a proof of concept since the end of 2025. The company also launched a refreshed brand identity for Damaged Equipment and a new website, www.damagedequipment.com.

“Damaged Equipment started with the idea that the model we built for damaged and salvage vehicles could work for other high-value assets and it has,” says Frank Camoun, CEO of CAS Automotive. 

“We spent the second half of 2025 proving this model works for sellers who simply want a straightforward way to move equipment they no longer need,” added Brian Driehorst, VP Business Development at CAS Automotive. “Now we're ready to bring Damaged Equipment to other industries and operate efficiently at scale across the U.S.”

Damaged Equipment expansion

Driehorst says the launch also marks Damaged Equipment's expansion beyond its original scope. The service now offers dedicated support for new industries, with plans to expand further in the coming months:

• Insurance providers and third-party administrators (TPAs)

• Equipment dealers and rental companies.

The expansion reflects a broader strategic move for CAS Automotive. “Having built its reputation solving damaged and total-loss disposition for vehicles, the company is now applying that same model to commercial equipment,” Driehorst says. “Insurers, dealers, fleet operators, and individual owners all face a similar challenge when equipment and machinery are damaged, aging, or no longer needed and Damaged Equipment was built to address this across each of these groups.”

Damaged Equipment was designed to help organizations maximize recovery, accelerate asset disposition, and simplify the sale of damaged and surplus equipment through CAS Automotive's established global buyer network.

Alongside this expansion, CAS Automotive is introducing a refreshed brand identity for Damaged Equipment, designed to position it uniquely in the market.

The new Damaged Equipment website aims to simplify the quoting process for sellers, speed up offers, provide a resource center for asset disposition, and enhance the user experience with a mobile-friendly design.

“This provides sellers across all equipment categories a fast, guaranteed offer on their assets and an easier way to move their equipment,” Driehorst says.