Why Develon brought dozers to North America
Develon introduced the DD100 crawler dozer to North America at Conexpo earlier this year, and now it has introduced a Develon Develon DD130 crawler dozer.
Entering an established dozer market is an interesting move for this ever-changing company. Senior editor Frank Raczon talked with Develon's product and dealer marketing manager Jake Sherman to find out why the company has chosen the dozer direction and what's unique about its product offerings.
Read also: Making sense of Hyundai and Develon
Spoiler alert: Sherman says CTLs are next.
About the Author
Frank Raczon
Frank Raczon has covered and influenced the equipment industry for 35 years, including 15 years as senior editor of Construction Equipment, and marketing, advertising, and public relations work with the industry's top manufacturers. In addition to authoring "Caterpillar: Modern Earthmoving Marvels" (Motorbooks, 2015), he has won numerous awards in his career, highlighted by nods from the Construction Writers Association, the Association of Equipment Manufacturers, the Business Marketing Association, and BtoB magazine. Raczon has also won a number of awards from publishing peer groups such as ASBPE and TABPI.