Dean Barley has been appointed CEO of Tadano America Corp., succeeding Shinichi Iimura.
Barley will be responsible for the Tadano Pan-America Region: North, South and Central America and Brazil.
The Demag and Mantis brands were recently integrated into Tadano, and its operations in Latin America have been realigned from three separate reporting regions into a single harmonized reporting structure throughout all Latin America. The realignment strategy, led by recently appointed Adriano Battazza as VP and general manager of sales for Latin America, will offer customers a more focused product strategy and expand parts and service support.
“We have undergone a significant transformation globally and in the Pan-American Region,” said Toshiaki Ujiie, president/CEO of Tadano Ltd., in a statement. “Dean and the team have demonstrated what combining our collective strengths as a company can do to provide maximum value for our customers.”
Barley joined Tadano in 2019, where he managed the integration of Demag, and he most recently was president/COO. He also worked at Terex, leading Terex Construction in the Americas in 2012 and as general manager of Terex Cranes Americas in 2014.
Source: Tadano America
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