Theft Deterrence Using A.I.

Camera records, learns, and deters in real time.

The use of A.I. is growing in virtually every industry.

Despite mixed publicity and some uneasiness over the possibility of its exponential growth, there are already a myriad of practical uses, including theft prevention.

Frank Raczon, senior editor of Construction Equipment, talked to Greg Ayres, VP of marketing and business development for iDter, a company that is tackling theft prevention with a camera that records, learns, and deters in real time.

It will also light up a job site or yard while you watch would-be perps scurry away.

About the Author

Frank Raczon

Frank Raczon has covered and influenced the equipment industry for 35 years, including 15 years as senior editor of Construction Equipment, and marketing, advertising, and public relations work with the industry's top manufacturers. In addition to authoring "Caterpillar: Modern Earthmoving Marvels" (Motorbooks, 2015), he has won numerous awards in his career, highlighted by nods from the Construction Writers Association, the Association of Equipment Manufacturers, the Business Marketing Association, and BtoB magazine. Raczon has also won a number of awards from publishing peer groups such as ASBPE and TABPI.

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