Founded in 1941, Gerlach Companies has conducted thousands of auctions in all markets and industries, with a strong emphasis and experience in industrial and commercial sectors. Today, utilizing five qualified auctioneers allows Gerlach to manage sit-down theater-style, online-only, online-onsite and multi-ring auctions, depending on the customer's needs. Gerlach crews will set up, catalog, checkout and clean up the auction site, creating a turnkey service. Based in Hartland, Wis., the company offers in-house advertising services to complement auction services.