Video: Cat Director Talks About Equipment Data and the Subscription Economy

June 16, 2017

At last week's Zuora Subscribed event in San Francisco, Caterpillar's Director of IoT & Channel Solutions, Tom Bucklar, was a speaker at the opening keynote address where he and several other thought leaders discussed how businesses are moving from old operational business models to the booming global digital economy.

In this video, Bucklar talks with Jeff Frick about how Caterpillar's 500,000 connected pieces of yellow iron are bringing customers previously unavailable solutions to their fleet maintenance programs using subscription data. "We used to take a sample of old data," Bucklar says. "Now we take a sample of current data."