$45 Million Graceland Expansion

August 15, 2016

As fans gathered to mark the anniversary of Elvis' death this past weekend, Elvis Presley Enterprises and Graceland Holdings, LLC, announced a $45 million, 200,000-square-foot entertainment complex to be built across the street from Presley's Graceland Mansion in Whitehaven, Tenn. The new retail, performance, and museum complex will complement the Graceland Guest House hotel, set to open this fall.

The expanded facility will feature two themed restaurants named for Elvis’ parents, Gladys and Vernon, new retail stores offering the most extensive collection of Elvis merchandise in the world, the Elvis Presley Automobile Museum, and a 200-seat movie theater. The 20,000-square-foot Graceland Soundstage venue for live music performances seating for up to 2,000 people will also be used for private events, corporate meetings, conferences and trade show exhibitions.

“Elvis: Past, Present & Future” is Phase II of the planned Graceland expansion and development. Combined with the $92 million Phase 1 project -- The Guest House at Graceland 450-room resort hotel opening October 27, 2016 -- Elvis Presley Enterprises, Inc. is investing a total of $137 million in the Whitehaven community of Memphis to further enhance the Memphis and Graceland experience for visitors from around the world.

The entertainment complex project is being developed with $40 million in financing led by Pinnacle Financial Partners, based in Nashville and Memphis.